Proxima AI Alternative? 5 Reasons Why Toplyne is The Choice Amongst The World's Best Marketing Teams

Apr 25, 2024

min read

Toplyne: The Overwhelming Choice Amongst The Best Marketing Teams

Toplyne isn't just another Proxima alternative, but the overwhelming choice amongst the world’s foremost digital marketers. Here are 5 reasons why:

Unmatched ad platform flexibility and integration capabilities
Pioneering advanced engagement tools in the predictive consumer intelligence category
Highest-ranking reviews and badges by users and review sites
Strategic customer support that partners in identifying, setting up, and driving business-critical GTM initiatives
Best-in-class security and compliance standards

Reason 1: Unmatched ad platform flexibility and integration capabilities

It is crucial to reach the right audience through the right channels. Toplyne understands this necessity, offering support for both Meta and Google platforms, unlike Proxima AI, which limits its support to Meta. Toplyne integrates with 35+ SaaS apps (across email, in-app, and other marketing automation apps). This breadth of support ensures that marketers can execute comprehensive campaigns across the two most powerful advertising ecosystems in the world. Furthermore, Toplyne's integration capabilities through SDK via Google Tag Manager are a game-changer, allowing for quick and efficient setup without the restrictions found in Proxima’s Shopify-only integration.

This flexibility is critical for marketers who require a tool that adapts to their diverse needs and not the other way around.

Reason 2: Pioneering advanced engagement tools in the predictive consumer intelligence category

With features like cookieless identity resolution, Toplyne provides sustainable and compliant ways to track user behavior, which Proxima lacks. A notably absent feature in Proxima is retargeting capabilities, allowing brands to re-engage visitors who didn’t convert on their first visit which Toplyne supports.

Predictive analytics, such as LTV prediction and predictive discounting, equip marketers with the foresight to tailor their strategies to maximize customer lifetime value and optimize promotional efforts dynamically. Two things that are top of mind for all digital marketers.

Reason 3: Highest-ranking reviews and badges by G2

In their latest Spring report on all categories of tools, analysts from G2 evaluated all predictive analytics platforms, including Toplyne, Proxima, and others.

Toplyne emerged as a top performer scoring the highest possible points across categories, along with recognition for "Best Support", "High Performer", and "Easiest To Do Business With."

The 4.8/5 ratings on G2 by users and customers are just a reassurance of the highest ROI and experience that only Toplyne offers. Proxima however has no publicly available reviews about its product, features, or implementation.

Reason 4: Strategic customer support

Toplyne’s strategic customer success team, which includes dedicated customer success managers (CSMs) and customer solution architects (CSAs), works closely with organizations identifying, setting up, and driving business-critical GTM initiatives. This is how Toplyne ensures a 3-hour SLA. Something that Proxima doesn't offer today.

Reason 5: Best-in-class security and compliance standards

Customer trust and data security are critical to everything at Toplyne. Toplyne is SOC2 Type 2, HIPAA, CCPA, and ISO 27001 compliant ensuring your data is always secure. The best marketing teams in the world trust Toplyne with millions of clickstream data because of best-in-class security and compliance standards. There's no information accessible about the security and compliance certifications Proxima holds.