Blackcrow vs. Toplyne: What do users and experts say?

May 7, 2024
3
min read

Marketing leaders who have used both agree: there's simply no comparison to Toplyne.

While evaluating Blackcrow vs Toplyne: why 80% of marketing teams chose Toplyne

Seven of the top reasons why over 85% of marketing teams chose Toplyne over Blackcrow in head-to-head trials.

  1. Greater Integration Flexibility offered by Toplyne with SDK integration through Google Tag Manager, facilitating easier and broader implementation across various digital platforms, not just limited to Shopify like Blackcrow.
  2. More Extensive SaaS Integration, Toplyne supports over 35 plug-and-play integrations with SaaS applications, compared to Blackcrow’s six, offering more seamless connectivity and operational versatility.
  3. Custom Conversion Actions enabled by Toplyne, allowing marketing teams to tailor specific user interactions that trigger conversions, a feature not available with Blackcrow.
  4. Direct Marketing Channels like WhatsApp and SMS, supported by Toplyne, provide direct and personalized communication options that Blackcrow lacks.
  5. Strategic customer support that partners in identifying, setting up, and driving business-critical GTM initiatives
  6. Exceptional Security and Compliance, SOC2 Type 2, HIPAA, CCPA, and ISO 27001, offer a more secure and compliant platform compared to Blackcrow's sole ISO 27001 compliance.
  7. Highest-ranking reviews and badges like G2 Crowd ranking reflect strong customer validation with more reviews (30 reviews) and potentially more robust user satisfaction compared to Blackcrow’s fewer reviews (12 reviews), indicating a more tested and trusted platform.

Blackcrow vs Toplyne: A comparison of how they drive business outcomes

In the table below, you can find a quick comparison of how Blackcrow and Toplyne address common challenges faced by marketing teams with their features, go-live time, ratings, security compliance, and support.

Get started with Toplyne

It takes about 5 minutes to set up and go-live with Toplyne. Here's how it works:

Setup Toplyne For Ads in 3 Simple Steps

Step 1 - Sync Web Data To Toplyne

Step 2 - Send Toplyne Audiences to Ad Manager

Step 3 - Launch Campaign with Toplyne Audiences and see Toplyne beat your benchmark metrics of RoAS, CPA, LTV, etc.

Get started today with Toplyne's 30 day free trial.

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