CUSTOMER STORY
Here's how Synth's founder saved 1 day per week
HEADQUARTERS
San Francisco, CA
PRODUCT CATEGORY
Productivity tool
CAPITAL RAISED
$125K from Y-Combinator
USE CASE
![](https://cdn.prod.website-files.com/65a80db6a97ea2f4fd5302a6/65a80db6a97ea2f4fd530702_salesforce.png)
Saving founder time
Challenges and results
For a team of Synth’s size, having an experiment-first mindset with their GTM strategy is key. Running rapid GTM experiments based on usage patterns to drive user engagement had become a DIY hell. Working with large volumes of data across platforms was a time and bandwidth-consuming nightmare. But that was before Toplyne.
![](https://cdn.prod.website-files.com/65a80db6a97ea2f4fd5302a6/65a80db6a97ea2f4fd5305fc_icon%20identify.png)
Run weekly data heavy experiments based on usage cohorts
1
Day saved per week stitching data
![](https://cdn.prod.website-files.com/65a80db6a97ea2f4fd5302a6/65a80db6a97ea2f4fd530604_icon%20expt.png)
Rapid experimentation with qualification strategies and GTM channels without the dependence on engineering bandwidth
6
Playbook experiments run
![](https://cdn.prod.website-files.com/65a80db6a97ea2f4fd5302a6/65a80db6a97ea2f4fd5305ab_icon%20change%20management.png)
Integrating into existing workflows & avoiding change management
JoinSEON,OpenPhoneandBrowserStack