Cloud based platform offering CRM software. It is an integrated platform that provides CRM software to attract customers, convert leads, and close customers. It also provides marketing automation, CMS, CRM, and campaign management tools. It also supports integration with existing CRM, and with other systems like Facebook to capture leads and shopping carts. It also provides a platform to manage Facebook, Instagram, Linkedin, and Google ad campaigns. It also hosts a marketplace for related services and provides quality certifications for service providers. It also launched Signals - a marketing tool for salespeople and a content optimization system that uses cookies to deliver targeted personalized messages on websites and landing pages. Its major clients include ShoreTel, iAdvize, Tufts University, and more. In 2020, the company recorded annual revenues of $883 M and a net loss of $-85 M