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CUSTOMER STORY

Here's how VideoSDK increased their activation by 8% in 1 week

8%

Increase in activation

15+

Playbook
experiments

1M+

HubSpot updates
HEADQUARTERS
Bangalore, India
STAGE
Seed
PRODUCT CATEGORY
Video platform as a service
SIZE
11-20 employees
USE CASE
Activation rate increase

Challenges and results

Video SDK is a technical product with an involved integration process. Educating and activating users based on their usage is of the essence. Video SDK wanted to layer in customer-success interventions at the right time to the right users in order to take users to their "aha!" moments. Enter Toplyne.
Automating resurrection and re-marketing campaigns targeting on-the-fence users

8%

Increase in activations
Running user Segmentation based GTM campaigns

15+

Experiments run
Syncing segments and triggering workflows on VideoSDK's CRM and Ad Manager

1k+

CRM updates

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