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THE BEHAVIORAL AI PLATFORM
USED BY VERCEL and canva
TO

Behavioral lead scoring built on first-party product usage, CRM,
billing and third-party enrichment data.

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How it works
Murf Ai logo svgInvideo logo svgOpenphone logo svgGather logo pngbees logo svg
Murf Ai logo svgbees logo svgOpenphone logo svgInvideo logo svgGather logo png

HOW IT WORKS.

While self-serve products help build awareness, they create noise for sales teams. Most self-serve businesses convert less than 1% of accounts to meaningful sales opportunities. Toplyne's proprietary behavioral AI engine combines your first-party data from product analytics, CRM and billing with third-party enrichment data to find the right accounts to target.

THE OUTCOMES.

Creative Tools
Sales-assist

BUILD YOUR 
SALES-ASSIST MOTION

∞

Infinite scalability
Dave
Head of Revenue, Canva
"Millions of people around the world use Canva to achieve their goals. It’s important that we’re able to identify users where our premium subscriptions are the right fit. Toplyne enables us to effectively target and scale these efforts at our speed of growth."
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Conversational AI
Revenue Ops

REDUCE ENGINEERING 
DEPENDENCE FOR 
REVOPS

Zero

Engineering Dependence
Daniel
Head of Growth, Voiceflow
"Any time we needed to bridge product-data to our revenue applications, we needed to loop in engineering. That’s now three clicks in Toplyne"
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Remote Work Tools
SDR workflows

CUT THE NOISE FROM YOUR SDR FUNNEL

Days not Months

Implementation time
Amanda
Director of Growth, SEON
"Getting set up with Toplyne is super fast. It has helped us cut through the noise rapidly to just focus on high-intent signals. The team is supportive and super quick to respond - we’re talking days and not months. Appreciate the pace that aligns so well with the speed of how we operate too."
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Creative tools
Self-serve conversions

LIFT SELF-SERVE CONVERSIONS

1.8x

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Self-serve conversion rate
Sanket
Founder and CEO, InVideo
"SaaS is rapidly achieving B2C scale, but traditional conversion rate optimization (CRO) practices are broken across the board. Toplyne solves a huge problem for us. Within a few days of using Toplyne, we were able to increase our self-serve conversion rate by 80-100%."
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Remote Work Tools
SDR workflows

AUTOMATE PIPELINE
FOR SDRS

35%

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Meetings booked
Jack
Head of Operations, Gather
"Toplyne allows us to experiment rapidly with various conversion strategies to quickly iterate and hone our GTM process."
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Generative AI
Self-serve conversion

LIFT CONVERSION RATES ON EMAIL CAMPAIGNS

6.7x

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Conversion rate
Chaitanya
Head of Growth, Murf.ai
"When we ran an A/B test between a cohort we defined using our internal logic versus another that Toplyne qualified, the conversion rates on Toplyne leads were 7x higher - that’s huge."
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Generative AI
NRR

MOVE CUSTOMERS FROM MONTHLY TO ANNUAL PLANS

14%

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Net revenue retention
Vikram
Founder and CEO, Pictory
"Our conversion rates have improved for people who we show the nudges, and we've had some validated data on that. On top of that, we’ve had more people move over to annual plans, which helps increase our net revenue retention."
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THE FEATURES.

AUTO-STITCH SILOED DATA

Make Amplitude, Snowflake, Salesforce, Hubspot, ZoomInfo (+20 other tools) talk to each other.

BEHAVIORAL SCORING

Ensemble of gradient boosted decision trees trained on (1) Intent - Product usage data, and (2) Eligibility - Demographic signals.

BUSINESS HIERARCHY

Users, Workspaces, Accounts, and Organizations. Got more? We handle them all.

SALES PIPELINE

Identify sales opportunities primed for conversion, upsell, cross-sell, enterprise pricing and churn.

ADVANCED SEGMENTATION

Create audiences along frequency and recency of product usage, CRM, and third-party enrichment data.

50+ INTEGRATIONS

Salesforce, HubSpot, Outreach, Customer.io, Appcues, Braze, and more.

CUSTOMER SUCCESS

Dedicated CSMs. 3 hour SLA across Slack, Email, Zoom.

ZERO LIFT IMPLEMENTATION

Go-live in a week. No engineering effort involved.

ENTERPRISE READY

SOC 2, GDPR, HIPAA, VAPT reports, Role based access controls.